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About the Authors: Craig Hamrick Michael Karol TV Tidbits.com content:
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![]() I Love Lucy took off right from the start and was the Number 3 prime-time TVshow in its first season. After that it held on to the Number 1 spot every year it was on except for the 1955-56 season, when The $64,000 Question pushed it to Number 2. • • • The familiar animated heart that opens the show was actually created for the syndicated reruns of the series. The original openings featured animated stick figures of Lucy and Desi, occasionally scrambling around a cigarette pack that was one of their sponsor's (Phillip Morris) products. • • • Desi Arnaz and Lucille Ball invented the concept of syndicating TV shows when they insisted the series be filmed out in L.A. and distributed across the country. Formerly, stations outside the area where a show was produced got an inferior (visually) kinescoped copy, or one that was taped from a TV monitor. Film lasted forever, and the Arnazes had brokered a deal whereby they owned the filmed episodes of I Love Lucy. Thus, it was a landmark $5 million sale to CBS (in the late 1950s) that marked the beginning of syndication profits for off-network reruns of hit TV shows. • • • Vance was hired on the recommendation of first-year I Love Lucy director Marc Daniels; he took Desi to San Diego, where Vance was appearing in The Voice of the Turtle. Desi was hooked, and hired his Ethel without Lucy having met her. The first rehearsals were a bit tense, but once Lucy realized what a fine actress Vance was (she'd honed her talents on and off Broadway during the 1930s and 1940s), Lucy warmed up to her co-star. • • •
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• • • Arnaz also perfected the three-camera shooting technique with I Love Lucy's Oscar-winning cinematographer, Karl Freund, that captured close-ups, medium shots, and long shots, which were then edited together to create the show. • • •
• • • I Love Lucy was the first major TV series to incorporate the pregnancy of its star into the plots of the show. • • • Much was made about Lucy's red hair, which, of course, couldn't be seen in back-and-white. The color was given to her when she worked at MGM studios in the 1940s, by famed movie hairstylist Sydney Guilaroff. Lucy photographed so beautifully in the Technicolor process that she got the nickname Tessie Technicolor. She wore the trademark red-orange hue ever after. • • •
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• • • I Love Lucy was still number one in the ratings when Lucy and Desi decided to call it quits. They wanted to go out on top, as opposed to running the concept into the ground. It remains one of the few shows to exit network TV at its peak. • • • Lucy and Desi were not done with the characters of Lucy and Ricky Ricardo, however. They resurrected them (and the Mertzes) for 13 hour-long episodes of The Lucy-Desi Comedy Hour, broadcast as part of the Westinghouse Desilu Playhouse from 1957-1960.
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